Category: Talent Acquisition Strategy

Targeted Recruitment Marketing Campaign Delivers Talent for Global Theme Park Brand

Posted on by akessler
Targeted Recruitment Marketing Campaign Delivers Talent for Global Theme Park Brand

Targeted Recruitment Marketing Campaign Delivers Talent for Global Theme Park Brand

During a unique time in the market with remote and flexible work options becoming the norm, this multinational chain of family theme parks required help hiring for critical in-person roles including customer service, performers and lifeguards across two of its major U.S. theme parks. PeopleScout helped hire over 1,500 workers using recruitment marketing campaigns and our talent advisory expertise.

1,500 + hires made in just six months across two locations
reduced drop-off by streamlining the application process
reduced drop-off by streamlining the application process
30,000 clicks from recruitment marketing ads across social media and online display networks

Situation

This multinational chain of family theme parks required help hiring a variety of roles across its California and New York resorts including customer service roles, performers and lifeguards.

Solution

PeopleScout conducted in-depth market research to determine the biggest challenges the client faced when recruiting for their theme parks and resorts. We identified remote work, “candidate is king” and higher pay as the three main challenges facing the client. Here’s how we solved each:


Challenge #1 — Remote Work:

More people want flexibility. Front-line and hourly positions are less attractive to candidates after the growth in remote work during the pandemic.

Our Solution: We leveraged the client’s “play” branding to emphasize the fun and rewarding aspects of working on-site at one of the theme parks. This was fed through into recruitment marketing creative and copy. 


Challenge #2 — “Candidate is King”:

With open positions outnumbering candidates for much of recent memory, today’s candidates know their worth, and the Great Resignation is proof that people are less willing than ever to settle.

Our Solution: By testing alternative job titles, improving job copy, and reaching out on different channels, we were able to widen our reach and pool of candidates. We strategically targeted candidates most likely to apply for the roles, such as those looking for seasonal or part-time jobs.

Challenge #3 — Higher Pay:

When faced with increased living costs, candidates are demanding higher pay.

Our Solution: The client was not in a position to raise wages for these roles. So, we got creative by restructuring job copy to better position the client’s competitive benefits. By quantifying these benefits and putting them front and center on job postings and recruitment marketing materials, we were able to generate interest without raising wages.

Results

  • In the first six months, we were able to fulfill our goal of 1,336 hires in California & 190 in New York.
  • The client’s previous application had up to 22 sections where the candidate had to input information. PeopleScout optimized and shortened this candidate journey by employing a variety of channels including Indeed One-Click, Indeed Hiring Events and Talent.com. This reduced the application abandonment rate.
  • PeopleScout restructured job descriptions to create job advertisements. In other words, we rewrote the copy to focus on the value the client and the role have to offer their employees rather than what the client wanted from candidates.  
  • PeopleScout performed A/B tests to determine which job titles would help reach a wider pool of candidates. For example, we found that “Waterpark Attendant” received almost 300 applications in the first week, while “Lifeguard” received only 15.
  • Social outreach using Facebook, Instagram and Google Display Network resulted in 4.1 million impressions and 30,000 clicks across the California and New York audiences.

At a Glance

  • COMPANY: Multinational chain of family theme parks
  • INDUSTRY: Travel & Tourism
  • PEOPLESCOUT SOLUTIONS: Talent Advisory
  • ANNUAL HIRES: 1,500+
  • LOCATIONS: Over 10 theme parks around the world
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Holcim: Total Workforce Solution for Building & Construction Recruitment

Posted on by akessler
Holcim: Total Workforce Solution for Building & Construction Recruitment

Holcim: Total Workforce Solution for Building & Construction Recruitment

In a highly competitive talent market, Holcim, a building materials supplier, partnered with PeopleScout for a Total Workforce Solution that blended project RPO and MSP to hire both white- and blue-collar roles for a major infrastructure project in Perth.

Successfully sourced building and construction talent during critical skills shortage
Successfully sourced building and construction talent during critical skills shortage
Campaign incorporating recruitment marketing and passive candidate sourcing
Campaign incorporating recruitment marketing and passive candidate sourcing
Collaboration with vocational training program helped reduce competition with other sectors
Collaboration with vocational training program helped reduce competition with other sectors

Holcim is one of Australia’s largest integrated suppliers and manufacturers of building materials and solutions. Their partnership with PeopleScout started with a national recruitment process outsourcing (RPO) solution, through which we recruited personnel across their entire organization including corporate, technical and blue-collar roles in metropolitan, regional and remote locations.

Situation

Following this success, Holcim came to PeopleScout for a project talent solution to support building a team to staff a major infrastructure project for the Western Australian Government. The key location was Metropolitan Perth, which presented challenges for the recruitment team:

  1. Australia was experiencing a worker and critical skills shortage following the long-term impacts of the COVID-19 pandemic, reduced migration and an ageing population. This was making recruiting in the building and construction industry particularly hard.
  2. In addition to the national labor shortage, Perth is the main hub for the WA mining sector and the FIFO workforce, which means Holcim was competing with the top mining companies for talent. Given that FIFO wages significantly outstrip metro-based roles, our team had their work cut out for them to attract the talent Holcim required.

Holcim needed to source 20 permanent roles across white-collar, engineering, workplace safety and supervisory roles. In addition to the permanent roles on offer, our team was tasked with sourcing a contingent workforce of 35 blue-collar roles including welders, production operators and machine operators.

Strategy

First, PeopleScout made the strategic decision to approach this like a true project recruitment activity. We dedicated a full-time resource to focus on the project with our project manager working towards specific timelines and taking an agile approach to sourcing and strategy. Our project leader and Holcim stakeholders met weekly to review and re-evaluate how the project was tracking and where modifications needed to be made to meet project requirements.

Holcim’s requirements fluctuated, and at times our team was required to quickly speed up or slow down the recruitment activity due to the dynamic nature of the infrastructure build. To increase our agility, PeopleScout invested in a significant amount of planning when tackling the Perth labor market and assessing the best sourcing strategies to use.

Solution

Our flexible sourcing approach targeted both passive and active candidates. We ran a campaign incorporating traditional recruitment advertising, internal referral programs and strategic sourcing for passive talent via LinkedIn and Seek databases.

A collaboration with a government-funded vocational training and placement program was instrumental in helping Holcim to fill the contingent blue-collar roles and meant that we did not have to compete with the mining sector to source this talent. PeopleScout team managed the relationship with the placement program and completed all vetting activities before the hiring manager interview, leading to faster fulfilment rates and reduced the burden on the Holcim hiring managers.

Results

With the help of PeopleScout’s total workforce solution, Holcim has been able to meet timelines for infrastructure project, and from a recruitment perspective, we are ahead of schedule and under budget.

At a Glance

  • COMPANY: Holcim Australia
  • INDUSTRY: Building & Construction
  • PEOPLESCOUT SOLUTIONS: Recruitment Process Outsourcing, Managed Service Program, Total Talent
  • ANNUAL HIRES: 20 permanent roles across white-collar, engineering, workplace safety and supervisory roles; 35 contingent blue-collar roles including welders, production operators and machine operators
  • ABOUT HOLCIM: Holcim is a global leader of manufacturing and supplying building materials and solutions. Locally led, Holcim supplies aggregates, sand and concrete products to build homes, towns and cities across Australia and New Zealand.
Let’s Connect

[On-Demand] How to Build an Agile Workforce for Scale and Demand

Posted on by akessler

[On-Demand] How to Build an Agile Workforce for Scale and Demand

Employers today are dealing with more than just a tight talent market, increased turnover and rising wages; the world of work has permanently changed —and so have candidate expectations. The demand for total talent has become more dynamic, and employers are leveraging seasonal and project-based hiring to reduce the time to mobilise internal and external workforces.

Watch this on-demand webinar in partnership with HR Exchange Network to get a real-life case study on agile hiring solutions that combine candidate experience, talent acquisition technology and dynamic insights-led sourcing, which are aligned to future workforce plans.

Talent Consulting and Strategic Sourcing Support for Business Critical Roles

Posted on by edyson
Talent Consulting and Strategic Sourcing Support for Business Critical Roles

Talent Consulting and Strategic Sourcing Support for Business Critical Roles

PeopleScout helped this waste disposal company source, attract and hire drivers, administrative roles and technicians with RPO, recruitment marketing campaigns and compliance support.

16,000 annual hires targeted
957 offers made over two career day events
38 % improvement in key SLAs in just 30 days

A leading waste disposal and environmental services company faced significant challenges sourcing, attracting and hiring talent for vital full-time frontline roles including CDL drivers, technicians and administrative roles.

Scope and Scale

As a result of continuing skills shortages in high-demand roles, the client found it increasingly difficult to source talent with the required skills, credentials and experience to fill business-critical roles. The client required a full-cycle RPO solution to support its internal team in making 16,000 annual hires across North America. What’s more, the client sought a consultative partnership with ongoing strategic guidance and best practice implementation across the client’s talent sourcing program.

Situation

PeopleScout has partnered with the client for nearly 14 years supporting full-cycle, end-to-end roles and recently, the client required additional support for partial-cycle hiring. PeopleScout deployed a flexible RPO solution to source and deliver a continuous slate of qualified candidates into the client’s talent pipeline. PeopleScout also provides the client with recruitment marketing support, detailed talent market insights and expertise on program compliance.

Solution

  • PeopleScout’s team executes talent sourcing strategies, provides guidance on how to tap into talent channels and helps the client develop grassroots recruitment marketing campaigns to reach the right candidates.
  • PeopleScout developed a custom SLA dashboard and performance reporting via Affinix Analytics which highlights roles that aren’t getting as much traction and optimizes channel usage and ad spend accordingly.
  • With the additional scope, PeopleScout ramped up its team of 47 to 284, with specialized global support spanning India, Poland, UK and the U.S.
  • PeopleScout Talent Advisory team conducted a two-phased research project, including an exhaustive candidate persona framework based on interviews with the client’s current employees, for insight into their talent audience to develop highly targeted creative and messaging.
  • PeopleScout created a new employer branding and recruitment marketing strategy, and dedicated marketing experts from PeopleScout manage all the client’s social media accounts.

Results

  • PeopleScout’s team finds qualified candidates in niche skill sets despite challenges presented by the COVID-19 pandemic and resulting talent shortages.
  • PeopleScout’s full-cycle RPO solution targets an average of 16,000 annual hires for extremely difficult skill sets, improving business outcomes across the enterprise.
  • Implemented new channels including Indeed, Appcast, geofencing, social media and more which allow the team to instantly post jobs to multiple job boards at one time.
  • After just 30 days of launching the SLA dashboard, the client saw a 38% improvement in SLAs including the interview-to-offer ratio, candidate outreach timeframe and offer extension timeline.
  • PeopleScout helped with the planning and execution of two career day events with over 1,900 attendees and 957 offers made, resulting in two of the best career day events the client has ever had.

At a Glance

  • COMPANY: Waste disposal and environmental services company
  • INDUSTRY: Utilities, Environmental Services
  • PEOPLESCOUT SOLUTIONS: Recruitment Process Outsourcing, Talent Advisory, Affinix
  • ANNUAL HIRES: 16,000
  • ABOUT THE CLIENT: As a leading waste disposal company in North America, this organization has over 45,000 employees supporting over 20 million residences and businesses with their waste and recycling needs.
Let’s Connect

U.S. Workforce Trends Quarterly Report for Q3 2022

Posted on by nfuqua

U.S. Workforce Trends Quarterly Report for Q3 2022

To help businesses succeed in navigating the current hiring climate, our Q3 2022 U.S. Workforce Trends Report shares the latest employment numbers along with exclusive jobs data across a variety of industries.

Although the high demand for U.S. workers has cooled a bit since its peak in April 2022 (11.9 million), the number of unfilled jobs remained high as of September 2022, with 10.1 million job openings, according to the Bureau of Labor Statistics (BLS). Companies face a mismatch between supply and demand that has left about 1.7 job openings for every available worker, notes BLS data. The mismatch has led to increasing wages, with average hourly earnings up 5% year over year.

To help businesses succeed in navigating the current hiring climate, our U.S. Workforce Trends Quarterly Report for Q3 2022 shares the latest employment numbers along with exclusive jobs data across a variety of industries.

Key information in the report includes:

  • The latest national jobs numbers

  • Wage info for several key industries

  • Breakdown of jobs seeing the most growth

  • Recommended solutions and strategies for dealing with the labor shortage

[On-Demand] Candidate Relationship Management: How to Get the Most out of Your CRM

Posted on by nfuqua

[On-Demand] Candidate Relationship Management: How to Get the Most out of Your CRM

Candidate relationship management tools are a critical component of any recruitment process, but very few employers actually use the software to its full potential. Could your organization be doing more with your CRM?

When properly deployed, a CRM can help you attract and engage candidates from underrepresented backgrounds, source strong passive candidates and increase application rates. With so much power in one tool, talent acquisition teams that leverage the full suite of features will be more competitive in a difficult talent market.

So how can you tap into the power of your CRM? Join PeopleScout Senior Product Manager Brittany Taylor for the newest Talking Talent webinar, Candidate Relationship Management: How to Get the Most out of Your CRM, available now on demand.

In this webinar, Brittany covers:

  • The full range of CRM capabilities

  • How your CRM can supercharge your diversity initiatives

  • Proven strategies for decreasing candidate fall-out in the application process

  • Simple methods to fill the top of your recruitment funnel

  • Real-life examples of how implementing these changes helped employers reach their talent acquisition goals

  • And more!

Labor Market Trends Impacting Customer Service Hiring 

Posted on by akessler

In today’s tumultuous labor market, where some industries are slowing down, customer service hiring is still challenging across financial services, utilities, hospitality and retail. Organizations in these sectors often find themselves competing on customer experience, which is being impacted by the lack of staff.  

A consumer survey from PwC shows that the four most important factors for an exceptional customer experience are speed, convenience, knowledgeable help and friendly service. The key to excelling in these factors is happy, engaged employees. Organizations with highly engaged workforces are 21% more productive, outperform competitors by 147% and have customer loyalty rates 233% higher than companies without engaged employees. 

How can companies achieve this kind of success when they are struggling to fill their customer-facing vacancies? Talent acquisition leaders are getting creative to recruit and retain customer service and call center talent. Here are three trends in how companies are adjusting their approach to hiring and engaging a customer-focused workforce.  

Trend 1: Hiring for Potential 

As customer expectations have changed, so have the skills needed for top customer service talent. We recently conducted a poll in which talent leaders indicated that soft skills related to emotional intelligence are highly sought after. 

The most desired skills for customer service recruiting are communication, empathy and relationship building.

We’ve worked with several of our clients to implement a culture-centric approach for attracting talent. Instead of assessing candidates based on previous work experience, we advise evaluating based on whether they possess the right skills, values and behaviors to be successful in the role. We’re reimagining interviews and assessments to be more focused on soft skills and purpose as we help talent leaders and hiring managers embrace candidates coming from outside of their industry.  

Trend 2: Expanding Talent Pools  

With job openings outnumbering job seekers, organizations across sectors find themselves getting creative as they try to expand their talent pool. For some, this means looking into new talent audiences, like underrepresented group or military veterans, and putting programs in place such as apprenticeships to future-proof their talent pipeline.  

For many companies, the growth of remote work means that they’re looking outside of their physical call center locations to candidates across the country and even expanding to new countries. This requires an adjustment to your talent acquisition strategy to ensure your employer brand and recruitment processes are ready to handle dispersed talent.  

Trend 3: Adapting to Remote Work 

Remote work is impacting more than just where talent comes from, it also affects how organizations onboard and engage their staff. As some countries are experiencing a cost-of-living crisis, customer service representatives are fielding queries from vulnerable customers which can be especially draining. Talent leaders are getting creative in how they connect with staff to ensure a sense of belonging and wellness—regardless of where the employee is working.  

Some contact centers have even adjusted their operational structure to work in “pods” which ensures agents—both in the office and remote—get the support they need to solve customer queries efficiently. Before, managers and team leads could walk around the call center floor and see when agents looked stressed. Remote working has made it harder to monitor employee wellbeing. Customer-focused leaders are investing in employee wellbeing, from training managers to catch the signs of burnout to offering wellbeing support programs.  

These are just a few of the labor market trends that are impacting how companies hire and engage talent. Clearly, organizations are finding creative and bold ways to invest in their employees to maintain a resilient and customer-focused workforce.  

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PeopleScout Jobs Report Analysis—October 2022 

Posted on by nfuqua

U.S. employers added 261,000 jobs in October, beating analyst expectations. The growth came despite rising interest rates aimed at slowing the job market. The unemployment rate rose to 3.7%. Year-over-year wage growth dropped to 4.7%. 

jobs report infographic

The Numbers  

261,000: Employers added 261,000 jobs to the U.S. economy in October.  

3.7%: The unemployment rate rose to 3.7%. 

4.7%: Wages grew 4.7% over the past year.  

The Good 

The 261,000 jobs added in October demonstrate continued resilience in the U.S. economy, according to the Wall Street Journal. Healthcare and education and business and professional services led the growth. While the leisure and hospitality sector has dropped back from the extremely high jobs numbers we saw during the Great Rehire, there is still sustained growth, led by hotels and other accommodations. 

The Bad  

Like last month, the bad news in October’s jobs report would look like good news at almost any other point. Job growth is strong, but as MarketWatch reports, the strong growth means the current labor shortages are not going anywhere. The Federal Reserve has been aggressively raising interest rates in the hopes of slowing the job market. The current labor shortages are driving higher wages, contributing to inflation. In fact, Fed Chairman Jerome Powell said the labor market is “out of balance” because there are too many job openings and not enough job seekers to fill them. 

The Unknown 

As the New York Times reports, the Federal Reserve is watching these jobs numbers closely, and October’s report suggests that they will be likely to raise rates again. Their next decision is scheduled for December 14. The fact that both hiring and wage growth have cooled slightly shows movement in the right direction, but experts say that it is still happening too slowly. Job postings actually rose again in September after falling in August, demonstrating the stubborn resilience of the job market. 

Destination 2030: A Roadmap for Talent Acquisition Leaders

Posted on by akessler

By Robert Peasnell, Deputy Managing Director, PeopleScout EMEA

It’s been a wild ride for talent acquisition leaders these last few years, as hiring slowed for most and then grew to record levels. As global economies still remain tumultuous, the one constant we can expect is change. 

With this in mind, PeopleScout undertook a piece of research, evaluating global workforce trends and looking to the future to see how these trends might impact the way we work. The result is our new white paper, Destination 2030.

Here are our top 10 predictions for what work and recruiting will look like in 2030 and tips that talent acquisition leaders can put into practice now to prepare for the future.

Buckle up and join us as we travel to the world of work in 2030.

1. Our Working Models Will Be as Diverse as We Are

Organizations and their employees will decide between them how, when and where people will work. The ways we define work will grow (think hybrid, part-hybrid or even nomadic…), and there’ll be no such thing as a 9-to-5 job.

How talent acquisition leaders can prepare:

With the growth of remote work, talent pools have become more globally dispersed. TA leaders who embrace global workforce planning in their talent acquisition strategy—taking a location-flexible approach—will give themselves a better chance at winning top talent. So, instead of looking for 20 FTEs in France, you could look for 20 French speakers anywhere in the world—vastly expanding your available talent pool.

TA leaders can augment their recruitment capabilities and reach by investing in recruitment process outsourcing (RPO). RPO partners offer single- and multi-country solutions that can help expand your geographic scope to target remote workers. Plus, RPO offers a consistent yet flexible process that can be nuanced to accommodate various cultures and candidate expectations.   

2. We Won’t Work, We’ll Contribute

Will the term “work” even exist? Perhaps not. We will be measured by our contribution and the value we bring to the organization. By 2030, success will be determined by meaningful output, not hours spent at a desk.

How talent acquisition leaders can prepare:

A recent study revealed that 93% of workers want a flexible schedule. Organizations that rethink working patters and adapt to the desires of their target candidate audience will gain a significant leg up when it comes to competing for talent going forward. This will require significant workforce planning on the part of a TA leader to ensure your organization can maximize productivity while also keeping employees engaged and motivated.

3. Reskilling Will Take on New Importance

The pace of change means reskilling will be the norm. No matter how much expertise you have in one field, you could find yourself changing direction and developing a new skillset in a totally different field.

How talent acquisition leaders can prepare:

Going by the last 20 years, it seems inevitable that many of the jobs we’ll need in 2030 simply don’t exist yet. So, TA leaders can’t put off workforce planning as some far-off solution to future issues. It’s imperative you plan today for the talent you’ll need for the future—either through recruitment or through an internal training and mobility program.

Organizations who invest in reskilling and upskilling as a strategic initiative will boost their resilience for whatever future business environments have in store. Plus, it will have a positive impact on retention as companies that excel at internal mobility can retain employees nearly twice as long as companies that struggle with it.

4. Retirement Age Will Become Just a Number

Some of us will work hard and live frugally, so we can retire in our 40s. Most of us will work beyond the standard retirement age, taking on new roles, developing new skills and easing out of work slowly.

How talent acquisition leaders can prepare:

By 2030, all Baby Boomers will have reached 65, the typical retirement age threshold in many countries. Keeping older workers in the workplace will become a priority for organizations as talent pools shrink and skills gaps widen. This also means addressing any age-based discrimination that may be hidden in your recruitment processes. Amongst job seekers over 45, 53% believe age is one of the biggest barriers to finding a new job. Eliminating bias in the recruitment process will ensure your organization can access this valuable talent pool and the experience they can provide.

Additionally, employers will need to adjust contracts as few in this generation will want to continue working in a typical full-time capacity. Making certain concessions and ensuring your DE&I program also supports generational diversity will ensure older workers can continue to contribute and will help soften the effects of impending mass retirement of Boomers. 

5. The Greatest Skill Will Be Learning

As new technologies emerge and old ones become obsolete, our work will demand different approaches and expertise. This constant evolution means we’ll be learning new skills. Things will change so fast that the future discussion will go beyond reskilling and upskilling to “learning to learn.”

How talent acquisition leaders can prepare:

Evaluate your assessment process to ensure it aligns with the outcomes you need from your roles—now and into the future. Judging candidates based on characteristics that help them succeed in your unique environment—rather than just on skills or experience—will help you unlock the potential of your new employees. Putting assessment activities in place that test for soft skills, like adaptability, will help create a culture of learning.

6. AI and Automation Will Create Jobs, Not Eliminate Them

Technology, powered by artificial intelligence (AI), will tackle mundane, highly complex and time-consuming work, freeing humans to focus on emotion-driven innovations. This will create a suite of new roles as well as cross-functional teams and agile working patterns.

How talent acquisition leaders can prepare:

Talent acquisition and HR leaders can experience the benefits of AI too! Talent technology platforms offer multiple opportunities to introduce more automation into your recruitment processes, allowing your recruiters and hiring managers to focus on developing better connections with candidates, bringing your process to life.

With AI sourcing, recruiters can let the tech do the mundane work of searching for qualified talent and focus on engaging candidates, offering guidance and positioning your organization as an attractive place to work. Automation can be leveraged throughout the candidate journey to supplement interactions from your team, including text interviews, interview scheduling, sharing content, handling basic candidate queries and more.

7. Inclusion Will Be Everywhere

The fact that hiring for potential and the need to reskill are the key criteria any organization looks for in 2030 pretty much eradicates unconscious bias. Organizations that to cling to outdated modes of attraction run the risk of missing out on valuable talent.

How talent acquisition leaders can prepare:

Hopefully, by now, everyone understands the importance of diversity and inclusion, if for no other reason than the economic benefits. It’s time for companies to really step up when it comes to diversity, equality and inclusion, especially because underrepresented groups are more likely to say that an employer’s diversity efforts make a difference in whether they decide to apply.  

While responsibility for diversity, equity and inclusion is shared across an organization, talent acquisition leaders have a significant influence. Use that impact to help the business assess the maturity of its DE&I program. By pinpointing your current state and plotting out the roadmap to your desired state, your organization can make strides in building a more diverse workforce.

8. Personalization Will Drive the Need for Connection

Organizations will inspire unity, belonging and a collegiate spirit on one hand, balanced with hyper-personalization on the other. While candidates and employees have a desire to be connected, they still want to be treated as an individual.

How talent acquisition leaders can prepare:

Modern candidates expect digital experiences, but also want the human touch from recruiters. So, how can you achieve personalization at scale?

Leveraging talent technology can be a great way to attain this. This could be through a CRM tool that lets you notify individuals in your talent pools about positions that are a fit for their skills and goals, or an ATS that gives candidates a personlized portal where they can track the status of their application. Technology can help you combine personalization with the power of automation so you can show you recognize each candidate as a person, not just a CV. 

9. Say Goodbye to Work Permits

Workers will become global citizens, working from anywhere for organizations based anywhere. In a single, 10-person start-up, all 10 people could work from completely different places.

How talent acquisition leaders can prepare:

One of the main benefits of RPO is ensuring their clients remain compliant in all the countries in which they’re operating. Most global RPO providers have offshore delivery centers that hold the necessary legal entities and licenses to hire in your chosen countries, so you don’t have to go through the effort or expense.

If you’re looking to expand your recruitment footprint, outsourcing may be an option to explore. Check out our ebook, Building a Business Case for RPO, to learn how to create buy-in and secure budget.

10. The Future is Bright

With Millennials at the helm, we can look forward to ethical and empathetic leadership and a holistic approach to wellbeing. Consumers and shareholders alike will put pressure on businesses to look after the planet as well as society—a welcome shift indeed.

How talent acquisition leaders can prepare:

By 2030, Millennials will make up the biggest generation in the global workforce, representing a massive 40% of all workers. As a whole, they are much more motivated by the difference they can make in the world than they are by how much money they can earn. So, it’s important that employer’s keep in mind that whilst success and status are definitely still in the mix, it’s the cultural fit, values and purpose that matter most for this generation.

Now is the time to assess your employer brand and EVP. Do they reflect your values and Environmental, Social and Governance (ESG) or Corporate Social Responsibility (CSR) efforts? Including these strategies as a visible part of your candidate attraction efforts will ensure you are seen as an employer of choice amongst the generation that will lead your business forward.

I’m sure you’re already thinking about budgets for 2023, and I hope you’ll consider some of these opportunities for investment. To learn more about how we came to the predictions and see our research, check out our Destination 2030 white paper.

Destination 2030: 10 Predictions for What’s Next in the World of Work 

Posted on by akessler

Destination 2030:

10 Predictions for What’s Next in the World of Work

The last few years have been tumultuous for talent acquisition leaders, and it doesn’t look as if the pace of change is going to let up. Are you looking for ways to future-proof your workforce and create a resilient talent strategy?

Buckle up and join us as we travel to the world of work in 2030! Our ebook, Destination 2030, explores the latest research and global workforce trends and how they might impact the way we work.

In this ebook, we explore:

  • Demographic changes in the workplace and how to engage each generation
  • The changing role of technology in candidate and employee engagement
  • Our top 10 predictions for what’s next in world of work